The Top 3 Fertility Benefit Providers

Fertility benefits are a great way to help your employees start their family and make an impact in their home lives — but how do you choose the best fertility support to offer your team? We'll walk you through Ben's top 3 fertility providers, so you can decide on the best fit for your employees.

Benefits 101

Feb 01, 2024 ⋅ min read

For many people, fertility isn’t a simple journey. In fact, 1 in 7 couples struggle to conceive naturally. Offering fertility benefits to your employees is one way to help them start a family if they’re having difficulty getting pregnant and support them both on and off the clock.

Here, we’ll explore the different fertility benefits on offer and the providers we work with to help your staff with family planning.

What are fertility benefits?

Fertility benefits are a type of employee benefit that provides coverage for fertility treatments and services. For example, benefits that cover assisted reproductive technology (ART), which covers IVF, gestational surrogacy and donor eggs, paid time off for appointments and access to counselling.

Why are fertility benefits important to offer your team?

While fertility benefits might not be top of mind when considering which benefits to offer your people, they shouldn’t be overlooked. A well-rounded benefits package allows for smoother work-life integration, and showing you care about your employees’ personal lives means they’re more likely to show up to work as their best, most driven selves. 

Fertility is an area that can be extremely emotionally taxing, sometimes leading to a lack of motivation, anxiety, depression and time off work. So anything you, as an employer, can do to ease the process – and the burden on their mental health – is something your employees will thank you for, which will also show in their productivity.

Raising a family can be expensive (which is why some businesses offer benefits like a workplace nursery scheme). But the costs can start to add up even before you’ve even had children. When it comes to conceiving, many people can’t afford to go down the private route, so providing company fertility benefits can help to give your staff peace of mind that the financial side of things is taken care of. 

Plus, including fertility benefits in your benefits package can help you go the extra mile in attracting top talent. A staggering 83% of people say that fertility support or a fertility policy was very important when they were considering a new job or employer. Given it’s not (yet) a commonplace or expected benefit, offering these kinds of benefits could give you a competitive advantage in the job market.

Still not convinced? Learn more about the many reasons you should be including fertility benefits in your employee benefits package.

The top 7 fertility benefit providers

Not sure who to turn to for fertility benefits? Here are Ben’s top picks.

Hertility

Hertility offers tailored, at home fertility and hormone testing that’s backed by science. A typical fertility check-up consultation can cost up to £1,800 and take up to 15 months. But Hertility is here to change that. Their at-home test provides your employees with affordable and quick health testing, with a guided, clinically led pathway to care. With their full team of researchers, clinicians and in-house experts, Hertility is dedicated to supporting your staff in understanding every aspect of their results.

Fertifa

Fertifa prides itself on providing fertility benefits, treatment and support for every employee across the UK and Europe. With bespoke and flexible plan options, Fertifa helps businesses to offer support and financing for fertility, family forming, menopause care, men’s health and sexual health. Complete with 1-2-1 clinical support, educational materials and funding for treatments, your employees’ fertility journeys are taken care of with Fertifa.

Apryl

Apryl helps modern companies overcome inequalities by supporting all employees to plan families and thrive in their career. They believe parenthood should be a right, not a privilege. Apryl connects your people to leading fertility experts, clinics and treatments on one confidential platform, providing inclusive, accessible support no matter their gender, sexual orientation or relationship status. From their reimbursement processes to their treatment information hub, every feature is user friendly and approved by experts.

If you’re not sure where to start, Ben makes offering fertility support easy. You'll work with a benefits consultant to help you determine if this is the right benefit for you and how it will fit in with your overall package. From there, we'll help you find a provider at a preferred price through our global broker network. Book a demo now to start your journey towards offering a fully comprehensive package of benefits for the people who power your business.

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