Inside Sigma Connected's Award-winning Engagement Strategy
Global benefits often feel like a system built without instructions.
This webinar breaks down how complexity crept in, why disconnected vendors hold teams back, and what a simpler, more coherent benefits ecosystem looks like in practice.

What is in the webinar?
“A benefit isn’t a benefit if no one knows it exists.”Want to transform your employee engagement strategy?In this exclusive live session, we sat down with Mark Cowen, Global Head of Colleague Engagement at Sigma Connected, to unpack how they built an award-winning culture that made them a 2X Sunday Times Best Place to Work Winner.
We explore:
✅ How they designed benefits that scale globally
✅ How they got leadership buy-in (and kept it)
✅ How they measured impact to prove ROI
✅ How to communicate benefits so employees actually use them.
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What we’ll cover
Whether you're a Reward Leader, HR Director, or People Team Leader, you’ll learn:
- How to cut through the noise of choice fatigue
- How to build a comms strategy that works for neurodiverse and global teams
- How to avoid common engagement pitfalls
- And how to turn strategy into award-winning results
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